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77 Nicotine Pouches
77 (often searched as "77 snus") is a bold, tobacco-free nicotine pouch brand famous for its huge flavour range and strong 10.4mg pouches. Made in Poland with colour-coded cans, 77 delivers a full-on flavour hit — from Cola & Cherry to Salted Caramel. Buy 77 nicotine pouches in the UK at Pouch Store, with free next-day delivery.
Shop the 77 rangeWhat are 77 nicotine pouches?
77 nicotine pouches are slim, tobacco-free white pouches containing nicotine, plant-based fibres, flavourings and sweeteners. You place one under your upper lip for a clean, smoke-free and spit-free nicotine hit — no vapour, no ash and no tobacco. Made in Poland by Tobacco Concept Factory, 77 (also known as "77 snus") is best known for its strong 10.4mg pouches and one of the biggest flavour line-ups around, all in easy-to-spot colour-coded cans.
Popular 77 flavours
77 is all about flavour — here are some of our best-sellers, or browse the full range above.
How strong is 77?
77 pouches are strong — around 10.4mg of nicotine per pouch, best suited to experienced users. Want something lighter or stronger? Browse pouches by strength:
How to use 77 nicotine pouches
New to pouches? Read our guide on where to place a nicotine pouch and our nicotine pouch strength guide.
77 nicotine pouches — frequently asked questions
What are 77 nicotine pouches?
77 nicotine pouches are small, tobacco-free white pouches containing nicotine, plant fibres, flavourings and sweeteners. You place one under your upper lip to absorb nicotine through the gum — no smoke, no vapour and no tobacco. They're made in Poland by Tobacco Concept Factory.
Is 77 snus?
People often call it "77 snus", but strictly speaking traditional snus contains tobacco while 77 is a tobacco-free nicotine pouch. It gives a similar under-the-lip experience without any tobacco leaf.
Who makes 77?
77 is produced by Tobacco Concept Factory, a Polish manufacturer known for bold, flavour-led nicotine pouches.
How strong are 77 pouches?
The 77 pouches we stock are strong — around 10.4mg of nicotine per pouch. That makes them best suited to experienced users. If you want something milder, browse our medium or low-strength pouches.
How many pouches are in a 77 can?
A 77 can holds 20 pouches. Each slim pouch weighs around 0.65g.
How long do 77 pouches last?
Once under your lip, a 77 pouch typically lasts around 30 minutes. Unopened cans keep best stored somewhere cool and dry.
What flavours does 77 come in?
77 has one of the widest flavour ranges of any pouch brand — mints, ice berries, cola, caramel and fruit blends like Cola & Cherry, Fresh Mint, Watermelon Ice, Salted Caramel, Raspberry Ice and many more. Browse them all above.
How do you use 77 pouches?
Place one pouch between your top lip and gum, leave it there (no chewing or spitting), and enjoy the flavour and nicotine release for around 30 minutes before removing and disposing of it.
Where can I buy 77 nicotine pouches in the UK?
Right here at Pouch Store. We stock the full genuine 77 range with free next-day UK delivery and same-day dispatch before 2pm. Browse the collection above to find your flavour.
More ways to shop
Ready to try 77?
Free next-day UK delivery · same-day dispatch before 2pm · genuine stock.
18+ only. This product contains nicotine, which is an addictive substance. Not for use by non-nicotine users, under-18s, or those who are pregnant or breastfeeding.

